Your BDC Team Is Leaving Money on the Table Every Single Day.
Generic sales training doesn't work for dealerships. We built automotive-specific BDC training from 15 years of real floor experience — phone scripts, objection handling, and appointment-setting systems that actually stick.
The average dealership BDC sets appointments on fewer than 20% of inbound calls.
That means 80% of the people who call you ready to buy go somewhere else — not because of your price or your inventory, but because of how the phone was handled. That's fixable.
What's covered
Six modules. Complete BDC transformation.
Phone Up Mastery
Inbound call scripts, price objections, appointment setting, and keeping control of the conversation.
Internet Lead Response
First-contact templates, follow-up cadences, and how to convert cold leads into hot showroom appointments.
Objection Handling
"I'm just looking," "I need to think about it," "Your price is too high" — we have scripts for every one.
Appointment Show Rate
Confirmation calls, reminder texts, and pre-visit value-building that doubles your show rate.
Follow-Up Systems
30-60-90 day follow-up processes that keep your pipeline full without burning out your team.
BDC Manager Coaching
Train the trainer — we coach your BDC managers on KPI tracking, team accountability, and performance reviews.
Expected outcomes within 30 days.
Based on training program design and industry benchmarks — real client results coming soon as we onboard our founding dealerships.
40%+
Average increase in appointment set rate after 30 days
2×
Faster lead response from trained BDC teams
85%
Of calls handled to script after one week of training
6 hrs
Total training time per rep to complete full curriculum
How it works
We don't send a PDF. We build the system.
Generic training programs give your team information. We give them a system — custom scripts for your store, objection guides for your market, and live coaching calls to lock in the habits.
- 📋
Custom phone scripts
Written specifically for your dealership, market, and brand — not copy-paste templates
- 🎯
Objection handling playbook
"I'm just looking", "just want a price", "let me talk to my spouse" — every one, scripted
- 📞
Live call coaching
Weekly call reviews with your team, identifying what's working and what to fix
- 📊
Tracking dashboard
Set rate, show rate, conversion — all tracked so you can see ROI in real numbers
Included in every BDC package
- ✓Custom inbound call scripts
- ✓Internet lead response templates
- ✓Voicemail scripts that get callbacks
- ✓Text message follow-up sequences
- ✓Objection handling master guide
- ✓4 live coaching sessions per month
- ✓Team performance tracking dashboard
- ✓Manager call review protocols
Ready to turn your BDC into a closing machine?
Start with a free 30-minute call. We'll review your current process and tell you exactly what to fix first.
Book Free Strategy Call